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  • ·Banana Republic Summer 2024 Campaign Women Embracing
BrandBanana Republic
ProjectSummer 2024 Ad Campaign
Two women laughing and embracing outdoors, wearing a cream maxi dress and a striped maxi dress in dappled sunlight.

Banana Republic Summer 2024 Ad Campaign 2024

Associated creatives

Ben Segal
Ben SegalCreative Director
Josh Olins
Josh OlinsPhotographer
Tyler Kohlhoff
Tyler KohlhoffVideographer
Taylor Hill
Taylor HillModels
Ibby Sow
Ibby SowModels
Marlon Teixeira
Marlon TeixeiraModels
and Melodie Vaxelaire
and Melodie VaxelaireModels
Lexi Clayburn and Jonny Lichtenstein
Lexi Clayburn and Jonny LichtensteinStylist
Cim Mahony
Cim MahonyHair
Sally Branka
Sally BrankaMakeup
Sophie Townsend
Sophie TownsendArt Director
Max Bellhouse
Max BellhouseSet Designer
Shake Productions NYC
Shake Productions NYCProduction
Dake Gonzalez
Dake GonzalezProduction
Jennifer Rosenblum
Jennifer RosenblumProduction
Roberto De Sosa
Roberto De SosaProduction

Tags

Description

Two women share an intimate, joyous embrace in a lush outdoor environment. One woman wears a simple cream-coloured spaghetti strap maxi dress with an open back, while the other is dressed in a dark striped sleeveless maxi dress. The scene is illuminated by dappled sunlight filtering through trees, casting soft shadows across their figures and the stone structure behind them. The composition captures a warm, natural moment with a high-contrast, atmospheric quality. The subjects are positioned close together, creating a sense of camaraderie and summer ease.

Style

Lifestyle, Commercial

Techniques

Natural light

Industries

Luxury Fashion Houses