Brand
ProjectSan Francisco, 1978

Banana Republic San Francisco, 1978 2025
Associated creatives
Tags
Description
Photographer Sonia Szóstak captures a monochrome campaign image for Banana Republic titled San Francisco, 1978, with creative direction by Michael Scanlon. The frame features a man and a woman viewed from inside a vehicle, looking outward through the open rear window toward a coastal body of water and distant hills. Natural daylight illuminates the scene, highlighting textures in the vehicle's interior upholstery and the subtle grain of the photographic finish. Hair styling by Michał Bielecki and makeup by Dan Duran complete the polished look for models Andreea Diaconu, Giacomo Cavalli, and Paula Soares under production by Roberto Sosa.
Style
Editorial, Vertical, Commercial, Monochrome
Techniques
Analogue / film
Industries
Luxury Fashion Houses
Color
Jet Black (60%)
Medium Grey (40%)
Context
Advertising Campaign

