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Brand
Bally
ProjectBally YK Jeong Capsule Collection Campaign
A man wearing a light blue shirt and dark trousers holding a shoulder bag while standing on a wooden dock by a calm lake.

Bally Bally YK Jeong Capsule Collection Campaign 2024

Associated creatives

Antonino Cafiero
Antonino CafieroPhotographer
Greta Fumagalli
Greta FumagalliFashion Editor/Stylist
Matthieu Da Rocha
Matthieu Da RochaArt Director
Gaia Dellaquila
Gaia DellaquilaMakeup Artist
Sofia Michaud
Sofia MichaudCasting Director
Alina Totaro
Alina TotaroSet Designer

Tags

man wearing light blue shirtlight blue shirtblue shirtman in dark trousersdark trousersleather shoulder bagshoulder bagbag

Description

This outdoor campaign image for the Bally YK Jeong Capsule Collection features a male model standing on a wooden dock beside a tranquil body of water. He wears a light blue button-down shirt paired with high-waisted dark trousers and carries a leather shoulder bag across his body. The natural daylight casts soft shadows, highlighting the tranquil lakeside setting and the refined tailoring of the capsule collection. Photographed by Antonino Cafiero with fashion styling by Greta Fumagalli and art direction by Matthieu Da Rocha.

Style

Horizontal, Commercial, Earthy

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Sky Blue (30%)
Jet Black (70%)

Background

Lake

Context

Advertising Campaign