BrandBalenciaga

Balenciaga 'It’s different' Holiday 2023 Ad Campaign 2023
Associated creatives
Tags
Description
A print campaign layout from Balenciaga's 'It’s different' Holiday 2023 Ad Campaign, creative directed by Demna. The vertical composition presents an open white catalog against a clean backdrop. On the left page, minimalist typography reads 'No blabla.' centered above the Balenciaga logotype. The facing right page displays a top-down view of a grey multi-layered athletic sneaker with distressed laces. The overall visual aesthetic is stark, modern, and conceptual with soft diffuse studio lighting.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Typography, Soft Light
Industries
Luxury Fashion Houses
Color
Pure White (60%)
Medium Grey (40%)
Background
White Seamless
Context
Advertising Campaign
