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BrandBalenciaga
Project'It’s different' Holiday 2023 Ad Campaign
Open magazine spread featuring Balenciaga slogan No blabla on the left page and an oversized beige puffer trench coat on the right.

Balenciaga 'It’s different' Holiday 2023 Ad Campaign 2023

Associated creatives

Demna
DemnaBalenciaga Creative Director

Tags

balenciaga trench coatoversized trench coattrench coatpadded trench coatpuffer trench coatbeige coatbalenciaga print adbalenciaga ad

Description

A clean print magazine spread from Balenciaga's 'It’s different' Holiday 2023 advertising campaign under Creative Director Demna. The left page features stark black typography displaying the text 'No blabla.' centered above the Balenciaga logo against a stark white layout. The right page highlights an oversized, insulated off-white trench coat hanging against a soft grey studio wall, featuring wide lapels, dark button accents, and structured drape.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Luxury Fashion Houses

Color

Off-White (60%)
Pure White (40%)

Background

White Seamless

Context

Advertising Campaign