Logo
  • Home
  • ·Media
  • ·Balenciaga Holiday 2023 It's Different Campaign
BrandBalenciaga
Project'It’s different' Holiday 2023 Ad Campaign
Open magazine spread featuring Balenciaga text on the left page and a textured mesh tote bag on the right page against a white backdrop.

Balenciaga 'It’s different' Holiday 2023 Ad Campaign 2023

Associated creatives

Demna
DemnaBalenciaga Creative Director

Tags

balenciaga campaignopen magazine spreadmagazine spreadmesh tote bagmesh bagtote bagnet tote bag

Description

An open editorial book spread from the Balenciaga 'It’s different' Holiday 2023 advertising campaign under the creative direction of Demna. The left page features black serif typography reading 'Probably not what you're looking for.' alongside the Balenciaga logo at the bottom. The right page displays a monochrome depiction of an open mesh tote bag centered on a soft grey gradient. The clean, minimalist layout is presented against a seamless white background.

Style

Vertical, Commercial, Monochrome, Minimalist

Techniques

Typography

Industries

Luxury Fashion Houses

Color

Pure White (60%)
Medium Grey (30%)
Jet Black (10%)

Background

White Seamless

Context

Advertising Campaign