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Black and white studio portrait of a model holding a structured leather handbag featuring a prominent metallic B logo

Hourglass and Crush Bags 2024 Ad Campaign 2024

Associated creatives

Tags

Description

This black and white studio portrait for the Balenciaga Hourglass and Crush Bags 2024 ad campaign features a model holding a structured leather handbag with a prominent metallic B clasp. Shot by photographer Mario Sorrenti under the direction of Demna, the image adopts a clean minimalist aesthetic against a neutral backdrop. The subject wears dark clothing and statement earrings, accentuating the sculptural lines of the luxury accessory. The composition is centered, emphasizing the product with crisp monochrome tones and sharp contrast.

Style

Editorial, Vertical, Monochrome, Clean, Minimalist

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Silver (metallic) (30%)

Background

Grey Seamless

Context

Advertising Campaign