BrandBalenciaga
ProjectHoliday 2024 Ad Campaign

Demna, Designer,
Associated creatives
Tags
Description
A high-end advertisement for the Balenciaga Holli hair bow features a singular black velvet bow centered in the frame. The background is a deep, gradient navy blue with a scattered, shimmering star-like effect surrounding the bow. The brand's signature double-B logo appears in white at the top and again in a subtle metallic finish on the lower end of the velvet ribbon. Below the bow, the text reads 'THE HOLLI HAIR BOW' and the campaign slogan 'Put a bow on it.' in an elegant serif typeface. At the very bottom, the Balenciaga Paris address is listed in a minimal sans-serif font.
Style
Commercial
Techniques
3D render / CGI, Typography
Industries
Bags & Accessories
