BrandOlay
ProjectPower of a Dream
Badger & Winters, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
The video shows the evolution of Aly Raisman from a young girl watching gymnastics on TV to a gold medalist. Clips show the young Aly Raisman practicing at home and in a gym. There are also segments of Aly Raisman competing on the balance beam and vault. The video has a warm color grade, which creates an intimate and nostalgic atmosphere. The camera work includes close-up shots of her face, gymnastic moves, and wide shots of the audience. A voiceover recounts Aly Raisman's aspirations and how her dream pushed her to be fearless. The video also displays text identifying Aly Raisman as a Gold Medalist.