Brand
ProjectBrand Identity
Backslash Brand Identity 2024
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Description
This animated video showcases a high-contrast monochrome geometric pattern designed for the Backslash brand identity project. The visual composition features dense arrangements of diagonal black rectangular bars shifting rhythmically against a clean white background. Created with creative direction from Talia Cotton and design contributions by Noah Schwadron and Chris Kim, the motion graphic emphasizes sharp graphical precision and bold typographic influence. The dynamic movement creates complex interlocking visual rhythms across the frame.