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BrandBabette
ProjectBrand Identity
Close-up of fresh blood oranges with green leaves on a pale surface featuring bold orange typography reading Babettes Tarrocco Blood Oranges

Babette Brand Identity 2023

Associated creatives

Monopo
MonopoGraphic Design
Joe Woodhouse
Joe WoodhousePhotography

Tags

blood orangesblood orangeorangessliced blood orangegreen leavesfresh fruit

Description

A close-up commercial product photograph captured by Joe Woodhouse for Babette's brand identity project featuring fresh Tarrocco blood oranges. Several whole and sliced blood oranges with vibrant red interiors rest on a neutral pale surface accompanied by green leaves and stems. Bold orange sans-serif typography appears across the top reading Babette's alongside smaller serif text reading Tarrocco Blood Oranges. The lighting is soft and directional casting subtle shadows on the surface against a dark background.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

CPG / Packaged Food

Color

Burnt Orange (50%)
Burgundy (30%)
Olive (20%)

Background

Fabric Texture

Context

Advertising Campaign