The Directors Bureau, Production,

Description

Travel lifestyle brand Away presents its summer campaign titled See it Differently, featuring cinematic footage of travelers moving through bustling urban environments and transit systems with Away luggage. The video captures atmospheric city scenes at night, airplane window views, and diverse individuals journeying with rolling suitcases. Low-key lighting and natural street illumination highlight the textures of the luggage and the urban backdrop. Produced by The Directors Bureau, the campaign emphasizes exploration, movement, and fresh perspectives on travel.

Style

Horizontal, Cinematic, 1980s

Industries

Tourism Boards

Color

Background

Street

Context

Advertising Campaign, Brand Film / Corporate Video