The Directors Bureau, Production,

Description

A dynamic commercial for Away luggage highlighting the energy and movement of international urban travel. The sequence follows multiple travelers navigating lively cityscapes at night, pulling hard-shell wheeled suitcases through neon-lit streets, bustling food markets, and transit stations. Rich atmospheric lighting contrasts with the sleek design of the luggage in various colorways, capturing candid transit moments and reunions across dynamic metropolitan settings.

Style

Horizontal, Commercial, Polished

Industries

Bags & Accessories

Color

Background

Street

Context

Advertising Campaign