BrandLefties
ProjectA/W 25 campaign

Lefties A/W 25 campaign 2025
Associated creatives
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Description
An Asian male model is the primary subject of this portrait composition. He is wearing a light gray hooded puffer jacket with a zipper. The image employs a split screen composition. The model and the right portion of the background are in full colour. The left side is a black and white landscape image showing mountains and forest. Text is layered on the right side. The text reads, 'GEAR THAT FITS LONG DAYS OUTSIDE'. Other text is visible at the top of the frame. The outdoor shot is likely in a rural or mountainous region with diffused lighting.
