Brand
ProjectBrand Identity

Avenue Road Brand Identity 2023
Associated creatives
Tags
Description
This black and white graphic design project for Avenue Road showcases three distinct furniture pieces across three vertical panels. Each panel presents a clean product presentation against a light textured background with bold typography naming the brand and specific item, including the Cord Chair, Savignyplatz, and Air Chair. The layout adopts a minimalist aesthetic with structured descriptive text beneath each sculptural object. The lighting is even and soft, highlighting the natural grain and form of the wood and cord materials. Designed by SUPERFANTASTIC as part of the brand identity project.
Style
Artistic, Vertical, Monochrome, Minimalist
Techniques
Typography, Screen print / silkscreen
Industries
Specialty Retailers
Color
Jet Black (20%)
Pure White (80%)
Background
White Seamless
Context
Advertising Campaign