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ProjectFull House

AT&T Full House 2023

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This commercial video titled Full House for AT&T, created by agency BBDO New York, showcases a multi-generational family conversing around a dining room table about home WiFi coverage. Various members of the household are shown in different areas of the house, including teenagers in a cluttered garage, young people with face masks in an attic room, and an older man relaxing in a basement laundry space. The narrative highlights the challenge of providing internet access to a packed home. The scenes feature domestic interiors with natural lighting and casual everyday clothing.