Atelier Brand Identity 2021

Description

A precise overhead view of a neat stack of colorful paper cards arranged diagonally on a vibrant green textured background. The topmost card is a bright golden yellow featuring the word Atelier printed in bold black serif typography. Beneath the yellow card, glimpses of various other hues including pink, blue, orange, and grey reveal a rich multi-layered palette. Sharp directional lighting creates distinct shadows cast by the stack onto the green surface below, emphasizing the tactile quality of the paper stock.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Color

Background

Coloured Seamless

Context

Advertising Campaign