Assembly Label February 2025 2025

Description

A young man stands leaning against a structured architectural backdrop featuring horizontal panels and a vertical pale teal column, captured in a campaign by Assembly Label for February 2025. He wears a casual cream-coloured hooded sweatshirt paired with light blue denim jeans. Over-ear black headphones rest around his neck, and he is focused down on a smartphone held in his hands. The lighting is soft and even, highlighting the clean textures of his apparel against the industrial-toned background. Photography by Rob Tennent, with hair styling by Georgia Ramman.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Garage

Context

Advertising Campaign, Lookbook