Armani Exchange Armani Exchange SS24 2024

Description

A full-length fashion studio shot from the Armani Exchange SS24 campaign photographed by David Mcknight-Peterson. A female model stands poised in a concentrated pool of spotlighting against an off-black seamless background. She wears light blue relaxed-fit jeans with cuffed hems, paired with an oatmeal beige knit top, matching open-front cardigan, and cream pointed-toe ankle boots. A compact branded waist bag accents her belt line. The low-key directional lighting emphasizes the textures of the knitwear and denim against the surrounding shadow.

Style

Vertical, Commercial, Moody, Minimalist

Techniques

Low-key / chiaroscuro

Industries

Designer Fashion

Color

Background

Black Seamless

Context

Advertising Campaign