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Two models wearing dark attire pose against a stark white studio backdrop featuring geometric black panels.

Armani Exchange Armani Exchange S/S 2025 Campaign 2025

Associated creatives

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Description

This fashion campaign image for Armani Exchange features two models posing within a minimalist studio setting characterised by bright white surfaces accented with bold geometric black rectangles. Photographed by Thue Nørgaard, the scene showcases contemporary styling by Marc Goehring with hair by Claire Grech and makeup by Patrick Glatthaar. On the left, a male model wears a dark double-breasted blazer and matching shorts over a dark shirt. Beside him, a female model stands with her hand resting on his shoulder, wearing a black sequined dress and holding a black shoulder bag. The lighting is clean and bright, accentuating the stark contrast between the dark garments and the pale architectural environment.

Style

Editorial, Vertical, Clean

Techniques

Soft Light

Industries

High Street Fashion

Color

Jet Black (70%)

Background

White Seamless

Context

Advertising Campaign