Brand
ProjectAX FW24

Armani Exchange AX FW24 2024
Associated creatives
Tags
Description
This black-and-white fashion campaign portrait for Armani Exchange AX FW24 features model Lila Pankova captured by photographer Valeria Herklotz. The subject wears a dark slip dress paired with black leather gloves and a quilted chain-strap handbag slung over her shoulder. Her dark hair is styled sleek and wet, parted on the side, complementing the clean, high-contrast studio aesthetic. Fashion editor Marc Goehring styled the look, with hair styling by Franco Gobbi and makeup by Vanessa Icareg.
Style
Vertical, Commercial, Monochrome
Techniques
Low-key / chiaroscuro
Industries
High Street Fashion
Color
Jet Black (70%)
Background
White Seamless
Context
Advertising Campaign
