Brand
ProjectSoft Transitions

Elena Becker, Art Director,
Associated creatives
Tags
Description
This portrait from the Soft Transitions project for Arket features a model wearing a fluffy white textured sweater and dark footwear against a solid pink backdrop. The lighting is soft and even, highlighting the tactile quality of the knitwear. The composition is captured vertically, focusing tightly on the upper body and texture of the garment. Art direction by Elena Becker and makeup by Regina Törnwall complete the clean, studio-shot aesthetic.