Brand
ProjectSweatfleece

Aritzia Sweatfleece 2024
Associated creatives
Tags
Description
Editorial campaign image for Aritzia Sweatfleece photographed by Claudio Robles, featuring model Laura Reyes. A person wearing a dark grey zip-neck fleece sweatshirt and matching sweatpants is seated on the edge of a light grey office desk. To their left sits a bulky vintage computer terminal, a rotary card file, and desk accessories under soft directional lighting. The retro-styled office environment is composed of light neutral partitions and clean lines, creating a nostalgic aesthetic.
Style
Editorial, Vertical, Clean, Retro
Techniques
Analogue / film
Industries
High Street Fashion
Color
Charcoal (70%)
Light Grey (30%)
Background
Office
Context
Advertising Campaign