Brand
ProjectBrand Identity
Arcadia Science Brand Identity 2022
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Description
A vertical video presents a smartphone centered against a minimalist beige background, scrolling through the mobile version of the Arcadia Science website. The display reveals illustrated scientific articles, publication titles, and brand statements. Surrounding the phone are transparent glass discs, translucent spheres with warm amber reflections, and dark red floral stems arranged with green foliage. The lighting is soft and even, casting gentle shadows across the neutral surface.