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BrandApt
ProjectBrand Identity
Specimen of Apt Sans typeface displaying different weights including Semibold, Medium, and Regular on a black background.

Apt Brand Identity 2018

Associated creatives

Greenspace
GreenspaceGraphic Design

Tags

Description

This graphic display showcases the Apt Sans typeface, a bespoke design with architectural influences. The composition features the words Semibold, Medium, and Regular in varying sizes and tonal shades of grey against a solid black background. A short paragraph of text describes the font as having architectural influence. At the bottom right, a sample of characters and numerals is provided. The aesthetic is minimal, clean, and professional, emphasizing clear legibility and balanced typographic hierarchy.

Style

Commercial, Corporate

Techniques

Typography

Industries

Apps & Digital Platforms