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Brand
Self-Portrait
ProjectPortraits Of Apple 2025 Campaign
Apple Martin lying in grass wearing a black and white polka dot dress for Self-Portrait

Self-Portrait Portraits Of Apple 2025 Campaign 2025

Associated creatives

Han Chong
Han ChongDesigner
Ryan McGinley
Ryan McGinleyPhotographer
Mel Ottenberg
Mel OttenbergFashion Editor/Stylist
Christopher Simmonds
Christopher SimmondsArt Director
Evanie Frausto
Evanie FraustoHair Stylist
Yadim
YadimMakeup Artist
Ash Rucker
Ash RuckerMovement Director
Apple Martin
Apple MartinModel

Tags

apple martinapple martin in polka dot dresswoman lying in grassblonde womanblack and white polka dot dresspolka dot dressdress

Description

Apple Martin is featured in the Portraits Of Apple 2025 campaign for Self-Portrait, captured by photographer Ryan McGinley with art direction by Christopher Simmonds and styling by Mel Ottenberg. The image shows Martin lying in tall grass outdoors under an overcast sky, wearing a black and white polka dot dress. Various promotional stickers featuring the Self-Portrait brand logo and apple motifs are overlaid across the frame, alongside prominent brand typography. Hair styling by Evanie Frausto, makeup by Yadim, and movement direction by Ash Rucker complete the production.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light, VFX / visual effects

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Pure White (30%)

Background

Park

Context

Advertising Campaign