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Brand
ProjectApplause

Prodigy Films, Production,

Associated creatives

Tags

Description

This commercial spot titled Applause, created for AAMI by agency Badjar Ogilvy, follows an office worker with red hair as she receives widespread public celebration wherever she goes. Colleagues in the office, a window washer on a scaffold, a parking attendant, and eventually massive crowds in the street all cheer and chant her name. The narrative captures a series of humorous encounters where everyday people enthusiastically applaud her presence. The production features dynamic movement through office and urban settings with bright, clean commercial lighting.

Style

Horizontal, Commercial, Clean

Industries

Insurance

Color

Medium Grey (50%)
Off-White (30%)

Background

Office

Context

TVC / TV Commercial