BrandApostrophe Reps
ProjectBrand Identity

Apostrophe Reps Brand Identity 2023
Associated creatives
Tags
Description
This brand identity image for Apostrophe Reps presents a rear view of an individual with dark, intricately braided hair styled with pigtail extensions and an oversized pink flower accessory. Prominent red typography featuring the brand name and contact details is overlaid across the central upper portion of the frame. The composition uses a low-angle perspective against a pale, overcast sky. The warm color grading and visible film grain impart an analogue aesthetic, emphasizing the texture of the hair and the softness of the floral element.
Style
Editorial, Horizontal, Grainy, 1970s, Nostalgic
Techniques
Typography, Analogue / film
Color
Blush (30%)
Jet Black (50%)
Crimson (20%)
Background
Overcast Sky
Context
Advertising Campaign