Amiri Pre-Fall 2025 Ad Campaign 2025

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Captured by photographer Bon Duke for Amiri's Pre-Fall 2025 ad campaign, this editorial portrait features a model leaning against warm wood-paneled walls in a hotel interior setting. The subject wears a sleeveless, form-fitting knit halterneck dress accompanied by dark sunglasses and gold bracelets, while holding a woven straw handbag with a structured handle. Warm lighting accentuates the rich textures of the wooden interior and the woven garments, conveying an intimate, cinematic atmosphere. Production was handled by Farago Projects with creative direction by Mike Amiri, brand direction by Nima Zaribaf, and set design by Maxim Jezek.