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BrandNike
ProjectZoom Lebron III

ALTERED.LA, Production,

Associated creatives

ALTERED.LA
ALTERED.LAProduction
ALTERED.LA
ALTERED.LARepresentation / Agent

Associated creatives

ALTERED.LA
ALTERED.LAProduction

Tags

sneakersrecord playerturntablepedestal

Description

The video showcases LeBron James-themed black and white Nike sneakers rotating on record players. The sneakers are positioned on individual black pedestals inside a white room, illuminated by fluorescent lighting. The presentation mimics a product display in a photo studio setting. The background is sterile and nondescript. The camera focuses closely on the sneakers. The visual style is modern and clean, emphasizing product presentation, with an emphasis on white and black tones and minimalistic art design.