Brand
ProjectAlo Atelier
Chevy Tyler, Director,
Associated creatives
Tags
Description
This fashion campaign video for Alo Atelier was directed by Chevy Tyler and features models Behati Prinsloo and Candice Swanepoel. The sequence opens with stylized text overlays before transitioning to scenes on a yacht deck and near a grand hotel entrance. The models wear coordinated athletic and leisure apparel in muted tones, accessorized with sunglasses and handbags. Natural daylight illuminates the coastal setting, capturing dynamic movement and candid poses.
Style
Vertical, Cinematic, Clean
Techniques
Natural light
Industries
Sportswear
Color
Blush (50%)
Jet Black (50%)
Background
Bridge
Context
Advertising Campaign
