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Brand
Allstate
ProjectSwim Meet

Allstate Swim Meet 2026

Associated creatives

Anonymous Content
Anonymous ContentProduction
Joint
Joint
Blacksmith
BlacksmithPost Production / VFX
Field Day Sound
Field Day SoundMusic / Sound

Tags

man holding smartphoneman with smartphonesmartphonecompetitive swimmersswimmers diving into poolswimmers divingswimmers on starting blocks

Description

In the Allstate commercial 'Swim Meet', a young man seated in spectator bleachers displays his smartphone showing auto insurance savings before focusing on a live game broadcast on his phone. Caught up in the action, he loudly shouts 'Go!', inadvertently prompting the competitive swimmers poised on the starting blocks below to dive into the pool prematurely. The spot captures the awkward aftermath as the swimmers race and spectators look on. Production was completed by Anonymous Content with post-production and visual effects by Blacksmith and Joint, and sound by Field Day Sound.