Alex Eagle AW 25 Everyday Rhythm 2025

Description

Captured by photographer Paul Scala, this commercial editorial image for the Alex Eagle AW 25 Everyday Rhythm project features model Laiza de Moura posed in a spacious, light-filled interior. The model is seated on the edge of a wooden table, wearing a beige coat, black top, white trousers, and dark shoes. The background features a large framed wall map, textured concrete and neutral walls, a modern wooden chair, and hanging pendant lights, complemented by a cream-textured sofa in the lower foreground. Hair and makeup were styled by Daniel Martin and Sandra Cooke, resulting in a clean, sophisticated aesthetic.

Style

Editorial, Horizontal, Earthy, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Background

Office

Context

Advertising Campaign