BMF Sydney, Agency / Creative,

Description

This commercial spot for Aldi titled Tuna features a woman standing inside a domestic wooden kitchen as thousands of tuna cans tumble endlessly out of a wall cabinet, flooding the kitchen floor. The scene combines live-action performance with visual effects to create an absurd comedic scale. Natural light streams through the window while interior overhead lighting illuminates the cascading cans. The project was produced by Rabbit with agency support from BMF Sydney and post-production by Blackbird.

Style

Horizontal, Cinematic, Warm, Clean

Techniques

VFX / visual effects

Industries

CPG / Packaged Food

Color

Background

Kitchen

Context

TVC / TV Commercial