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  • ·Alainpaul Fall 2024 Ad Campaign Editorial Portrait
BrandAlainpaul
ProjectFall 2024 Ad Campaign
Models in layered knitwear and neutral tones pose in an airy studio space for the Alainpaul Fall 2024 campaign.

Alainpaul Fall 2024 Ad Campaign 2024

Associated creatives

Alain Paul
Alain PaulALAINPaul Creative Director
Understudy
UnderstudyAgency
Daniella Wilson and Arthur Morisset
Daniella Wilson and Arthur MorissetCreative Directors
Liv Liberg
Liv LibergPhotographer
Britt Liberg
Britt LibergModels
Saiko Mimeur
Saiko MimeurModels
Caroline Julien
Caroline JulienModels
Emma Belabed
Emma BelabedModels
Comfort Kondheson
Comfort KondhesonModels
Mattia Castroianni
Mattia CastroianniModels
Vanessa Reid
Vanessa ReidStylist
Kalle Eklund
Kalle EklundHair
Marie Duhart
Marie DuhartMakeup
Je suis Casting
Je suis CastingCasting Director
Samuel Fasse
Samuel FasseSet Designer
Cinq Étoiles Production
Cinq Étoiles ProductionProduction
Danceloft 19
Danceloft 19Location

Tags

group of modelsmodels in knitwearblack ribbed sweaterblack sweaterribbed sweater

Description

This image from the Alainpaul Fall 2024 ad campaign, photographed by Liv Liberg with creative direction by Alain Paul, Daniella Wilson, and Arthur Morisset, features a group of models posing in an interior studio environment. The composition utilizes shallow depth of field, with sharp focus on the central figures wearing ribbed black knitwear while other models appear softly blurred in the foreground and background. Soft ambient lighting highlights the texture of the garments and the clean interior lines of the set. Styling is managed by Vanessa Reid, with hair by Kine Eklund and makeup by Marie Duhart.

Style

Editorial, Horizontal, Desaturated, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Light Grey (30%)

Background

White Seamless

Context

Advertising Campaign