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  • ·Alaia Winter Spring 2025 Campaign Daria Werbowy
Model Daria Werbowy in a white sleeveless floor-length dress leaning against a bright white wall for Alaïa campaign

Happy Massee, Set Designer,

Associated creatives

Tags

Description

The Alaïa Winter/Spring 2025 campaign features model Daria Werbowy photographed by Tyrone Lebon. Daria Werbowy stands wearing a long, form-fitting white sleeveless dress with sheer paneling, leaning against a minimalist white architectural corner. Strong directional sunlight casts crisp, elongated shadows across the plain background. The campaign includes creative direction by Pieter Mulier, fashion styling by Aleksandra Woroniecka, hair by Anthony Turner, makeup by Yadim, casting by Ashley Brokaw, and set design by Happy Massee.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Pure White (100%)

Background

White Seamless

Context

Advertising Campaign