Brand
ProjectBrand Identity

AkzoNobel Brand Identity 2021
Associated creatives
Tags
Description
A hand with black nail polish holds up a beige, soft-cover book bearing typographic branding for AkzoNobel Color of the Year 2021 Brave Ground. Two identical books are neatly stacked underneath on a solid black background. The typography on the cover and spines is rendered in a dark grey serif typeface. The clean studio composition highlights the graphic design and paper texture of the publication.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography
Color
Beige (70%)
Jet Black (30%)
Background
Black Seamless
Context
Advertising Campaign, Lookbook