Brand
ProjectAKQA - Oakley 'One Love'
Oakley AKQA - Oakley 'One Love' 2020
Associated creatives
Tags
Description
This cinematic commercial video titled Oakley One Love, created by agency AKQA US, features a fast-paced sequence of diverse athletic and urban environments. The narrative moves through city skylines, empty skateparks, winding coastal mountain roads, crashing ocean waves, and high-altitude rock climbing. The color grading leans toward natural, desaturated tones with dramatic sun flares and high-contrast shadows. Voiceover narration accompanies rapid-cut live-action footage of athletes and outdoor landscapes, conveying a tone of perseverance and passion.