Kenneth Cappello, Photographer, Los Angeles

Description

This vibrant beauty campaign layout features model Adriana Lima alongside cosmetic products from Maybelline. The left side presents a close-up portrait of Lima wearing a dark athletic hoodie with silver eye makeup, accompanied by bold pink typographic text. The right side shows a street-style scene on metal stairs with models posing in sportswear, bicycles, and branded accessories. Product tubes and applicator wands float between the panels against a textured purple background. The lighting is bright and directional, emphasizing the crisp cosmetics and athletic styling.

Style

Horizontal, Commercial, Saturated, Clean

Techniques

Typography

Industries

Cosmetics

Color

Context

Advertising Campaign