Brand
ProjectWorld Cup Ball Campaign

Adidas World Cup Ball Campaign 2025
Associated creatives
Tags
Description
A vertical campaign portrait for Adidas titled World Cup Ball Campaign, photographed by Niall Hodson. A young Black man in his 20s stands centrally, balancing a colorful soccer ball in the air near his knee while looking directly at the camera. He wears a dark green tracksuit jacket with three stripes on the sleeves, dark shorts, white crew socks with branding, and dark sneakers. The background is a deeply textured, mottled dark green surface, creating a rich tonal atmosphere. The lighting is warm and directional, emphasizing the sporty apparel and dynamic mid-air action.
Style
Editorial, Vertical, Warm, Grainy
Techniques
Analogue / film, Natural light
Industries
Soccer
Color
Forest Green (50%)
Jet Black (30%)
Pure White (20%)
Background
Solid Colour
Context
Advertising Campaign
