Jared Lawton, Production Designer, New York

Description

This commercial image features a black and pink knit Adidas sneaker floating diagonally against a striking geometric multi-colored background in red, white, dark green, and beige. The sneaker prominently displays the word ambition along the top in bold white lettering. Clean studio lighting highlights the textured knit fabric of the footwear and its contrasting white and black sole components. In the upper left corner, the Adidas trefoil logo and the text Pharrell Williams appear in white. Production design and prop styling were handled by Jared Lawton.

Style

Vertical, Commercial, Graphic

Techniques

3D render / CGI

Industries

Sportswear

Color

Background

Gradient

Context

Advertising Campaign, E-commerce / Product