Brand
ProjectAdidas Originals x Thug Club

Adidas Adidas Originals x Thug Club 2025
Associated creatives
Tags
Description
This vertical campaign image for the Adidas Originals x Thug Club project features a man and a woman posing in dark streetwear apparel against a weathered corrugated metal wall. The man stands prominently in the foreground wearing a black zip-up track jacket with white stripes and matching track pants, with a serious expression and braided hair. Behind him, a woman stands near a parked motorcycle with a glowing headlight, wearing a dark textured jacket. The moody lighting and dark color grading emphasize the gritty industrial setting. The frame includes text at the top and bottom with brand typography.
Style
Editorial, Vertical, Moody, Raw
Techniques
Low-key / chiaroscuro
Industries
Sportswear
Color
Jet Black (70%)
Pure White (30%)
Background
Warehouse
Context
Advertising Campaign
