Adidas Adidas Originals x Thug Club 2025

Description

This nighttime editorial campaign for the Adidas Originals and Thug Club collaboration features two models posed in an urban setting. A man is seated on a custom motorcycle, wearing a light-coloured long-sleeve top and burgundy track trousers with white stripes, paired with black sneakers. Beside him, a woman stands leaning against a brick wall, wearing a white tank top under a patterned dark jacket, matching trousers, and red sneakers. The low-light environment creates deep shadows, accentuating the textures of the brick exterior and the metal surfaces of the motorcycle. The composition highlights contemporary streetwear styling within a gritty, atmospheric nocturnal setting.

Style

Editorial, Vertical, Moody, Gritty

Techniques

Low-key / chiaroscuro

Industries

Sportswear

Color

Background

Alley

Context

Advertising Campaign