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Brand
Adidas
ProjectAdidas Originals GOAT Legends
Zinedine Zidane and other football legends relaxing poolside in Adidas sports apparel for the GOAT Legends campaign.

Adidas Adidas Originals GOAT Legends 2024

Associated creatives

Michelle Watt
Michelle WattPhotographer
Zinedine Zidane
Zinedine ZidaneAthlete

Tags

zinedine zidannezinedine zidanegroup of men outdoorsmen in football jerseysadidas sports appareladidas football jerseys

Description

This commercial image for the Adidas Originals GOAT Legends campaign features Zinedine Zidane alongside a group of football legends relaxing poolside in a sunlit backyard setting. The subjects are dressed in vintage-inspired Adidas football jerseys and casual trousers, engaged in candid conversation and laughter. Natural daylight illuminates the scene, highlighting the resort-style environment with a swimming pool, lounge chairs, and lush greenery in the background. The composition is captured with clean commercial art direction by photographer Michelle Watt, emphasizing lifestyle and sports heritage.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

Sportswear

Color

Jet Black (40%)
Beige (30%)
Navy (30%)

Background

Outdoor Pool

Context

Advertising Campaign