Adidas Lunar Luxe Collab 2025

Description

Frida Karlsson poses standing with arms crossed in front of a futuristic concept motorcycle draped with an Adidas-patterned silver cover. She wears a form-fitting black long-sleeve bodysuit covered in repeated micro-branding paired with black high-top footwear. The shoot takes place outdoors on an open concrete rooftop or elevated parking deck under clear daylight. Brutalist concrete barriers with circular cutouts frame the background beneath a pale blue sky. The composition captures a full-length portrait combining sleek athletic fashion with industrial and automotive design elements.

Style

Vertical, Futuristic, Editorial, Clean

Techniques

Natural light

Industries

Sportswear

Color

Background

Rooftop

Context

Advertising Campaign