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  • ·Adidas Backyard Legends video by Mark Molloy

Lionel Messi, Athlete,

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Description

This vertical video titled Backyard Legends for Adidas, directed by Mark Molloy with director of photography Harry Wheeler, features prominent figures Bad Bunny and Lionel Messi. Set against urban apartment buildings, the piece captures street football action with multiple players showing off their skills. Natural daylight illuminates the concrete pitch, creating an authentic and candid atmosphere. The narrative style leans toward documentary storytelling with dynamic framing and swift camera movements.

Style

Documentary, Vertical, Clean

Techniques

Natural light

Industries

Soccer

Color

Jet Black (40%)
Pure White (30%)
Navy (30%)

Background

Public Square

Context

Advertising Campaign, Brand Film / Corporate Video