Heiko Keinath, Art Director,

Description

Model Mariacarla Boscono is featured in the Adam Lippes Spring/Summer 2025 campaign photographed by Chris Rhodes. She is seated on minimalist white architectural steps next to a large window revealing a city view. She wears a structured black button-up jacket paired with a long black skirt and black leather heeled boots. The styling is directed by Beat Bolliger with art direction by Heiko Keinath. Hair styling by Tomo Jidai, makeup by Jen Myles, manicure by Michina Koide, and set design by Eric Mestman complete the production. The lighting is bright and clean, emphasizing sharp silhouettes against the pale interior.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Background

White Seamless

Context

Advertising Campaign