Brand
ProjectSafe Stories
Ad Council,
Associated creatives
Tags
Description
This video piece from the Safe Stories campaign by Ad Council features a personal interview where a man shares his experience overcoming a mental health and crisis situation. The visual style incorporates documentary-style interview footage interspersed with scrapbook imagery, handwritten notes, and photographic memories. The tone is deeply reflective, serious, and intimate, highlighting real-life survival and support. The production emphasizes candid storytelling and emotional honesty.