PS260, Music / Sound,
Associated creatives
Tags
Description
This commercial video for the Acura MDX, titled Safety and produced by PS260, explores emotional and dramatic family moments intertwined with driving sequences. The narrative features scenes of a woman driving an SUV in heavy rain, interspersed with flashbacks and martial arts training clips. Cinematic lighting and a desaturated colour palette enhance the dramatic tension throughout the sequence.
Style
Horizontal, Cinematic, Desaturated
Industries
Luxury Automotive
Color
Jet Black (50%)
Medium Grey (30%)
Navy (20%)
Background
Street
Context
TVC / TV Commercial
