ProjectGoogle Fibre Impact Explorer
Across The Pond San Francisco, Agency / Creative,
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Description
Stella McCartney is seen indoors, discussing the fashion industry's role in the global climate crisis. She is sitting at a table with a handbag and papers visible. A clothing rack filled with garments stands in the background, with a diagram on the wall. The discussion shifts to industrial textile production, showcasing machinery processing white and striped fabrics. Close-ups highlight the texture of various fabrics, buttons, and labels, illustrating the complexities of sourcing and environmental impact in fashion.